MAFI News – March 2017

Redesigned supporting strut

The telescopic strut support is made to provide adjustable bracing to a pole.
The support can be fitted as part of a new installation, or it can be retrofitted to an existing pole. All that is required are two structural attachment points within reach of the pole. The attachment points can be horizontal, vertical or anything in-between. The kit consists of a pair of telescopic struts with feet and a pole attachment bracket.
The 2230-family comprises three lengths of a strut and two standard sizes of pole attachment-clamp available, to fit poles Ø76 mm or Ø114 mm. An optional pole attachment clamp, the 3396, can fit poles < Ø76mm.

Fast and reliable deliveries in India

ESK, MAFI’s distributor in India, especially the niche telecom offers its customers a wide range of site materials. For a long time, the ESC is a leading provider of unique customer solutions to both Nokia and Ericsson. MAFI’s solutions are an essential part of the products offered by ESK India.
– ESK India is a vital distributor for us in India, says Samuel Enqvist, Sales and Marketing Director of MAFI.– With its broad product range and good logistics in the telecom market, they offer a superb service to its customers. Therefore, it feels very satisfying that ESK supplies MAFI’s products.
Since MAFI has outsourced the manufacturing of most of their products for the Indian market locally in the country, the company offers fast and reliable deliveries.
At the fair, MAFI demonstrated a large part of MAFI´s smart and rational solutions for securing and assembling both antennas and radio units.
Also a recently developed product was showed, a standalone “roof-top” solution. Fast, easy and cost efficient installation are some of the many advantages that this product offers.

”ESK India provides site in a box”

”Our business idea is to provide a ´Site in a box´ solution. We want to make our customers life very easy.”
Sandeep Ohri is Director of Sales & Business Development at ESK India. In mid-February Ericsson and Nokia was invited to take a closer look at what ESK India had to offer, together with MAFI.”I´d say our customers were really excited to see our capabilities, a product range that exceeded most expectations and our facilities that are state of the art in India,” Sandeep Ohri says. ”They also had the opportunity to meet our management, our technical and sourcing teams.”

Sandeep Ohri explains that a majority of customers haven´t actually seen most of the products they order. But at this event, they take a closer look and also have them demonstrated.
”And I think we´ve inspired them to buy products they maybe didn´t know that we provide.”
Since MAFI is one of ESK Indias partners, they also showed some of their solutions.
”The support we get from MAFI is fantastic,” Sandeep Ohri continues. ”They have localised our needs and helped us all the way to fulfil them. Their products are well received, and it´s a tremendous advantage for us that they keep building their product portfolio in India, including products that are manufactured locally.”
Next steps for ESK India is to enhance its product portfolio and to expand the customer base, something which Sandeep Ohri has high hopes of doing.”The Indian telecom market is huge. There are several rollouts coming soon, and we are in a strong position together with MAFI.

MAFI strengthens its position in the Americas

”Our business idea is to provide a ´Site in a box´ solution. We want to make our customers life very easy.”
Sandeep Ohri is Director of Sales & Business Development at ESK India. In mid-February Ericsson and Nokia was invited to take a closer look at what ESK India had to offer, together with MAFI.”I am happy to say we have a growing customer base in the Americas,” says Andreas Persson, Key Account Manager at MAFI.

This was evident at the NATE Conference and Exhibit in Forth Worth, in Dallas which took place at the end of February and the 1st of March.
”NATE is the perfect opportunity for us to show how we can help the telecom providers in the Americas with fast and reliable solutions.”
During the conference, many interested visitors came by MAFI´s booth.
”I´d say it became evident for many of them that MAFI can offer something that helps cut both cost and roll out time,” Andreas Persson says.

Visit MAFI at Elektroskandia´s Telecom day!

MAFI will attend the “Telekomdagen” (Telecom day) in Kista, Stockholm, tomorrow, the 30th of March.
Stop by, have a chat with MAFI employees and take the opportunity to see the advantages of our latest products.

The Vasaloppet – The world´s largest cross-country ski race

The biggest cross-country ski race in the world is taking place in Dalarna.
It´s called The Vasaloppet (The Vasa Race) and you need to ski 90 km´s (56 miles) to finish it. And every year tens of thousands, mostly Swedes, but also many from abroad, skis the whole distance, from Sälen to Mora.The first race was in 1922, and that classic 90 km stretch was, for a long time, the only Vasaloppet race. Today there are sixteen different races; cycling, running and cross-country skiing, that together attract 100,000 registered participants every year. All these races run along the historic stretch in northern Dalarna, between Sälen and Mora.
The Vasaloppet is held in the memory of events in the 1500-th century.
The first Vasalopp was carried out in 1521 by Gustav Eriksson Vasa. During his flight from the Danish king, he stopped in Sälen and returned to Mora to lead the uprising against the occupation forces.In 2017 there were people from 58 countries in the race! Of the 16,226 competitors, 13,578 made to the goal. If you want to take part in the competition you need to be quick on your computer; usually, all starting positions are occupied within minutes after they are released. However, there are many other races during the Vasaloppet week you can join. A popular version is the team race. For several years MAFI has challenged customers in this fun, but also exhausting event.
The Vasaloppet 2017 was concluded with a tight and thrilling sprint in the men’s class where last year’s winner, Norwegian John Kristian Dahl, managed to defend his victory. In the ladies´ class Swedish Britta Johansson Norgren was the happy and proud winner.>